Bill is a leading speaker, writer, and consultant to corporations and associations throughout the Pacific Northwest. His passion: the exploding opportunities made possible by this decade’s dramatic demographic shift.

Bill’s graduate work at the University of Washington and its Institute of Aging, coupled with 20+ years working with Fortune 500 enterprises, makes him one of the West Coast’s premier transition thinkers. Both for-profit businesses and not-for-profit organizations have used Bill in helping them to redefine strategies for today’s avalanche of aging.

Bill holds a Masters Degree in Psychology as well as a Certificate in Gerontology from Seattle’s University of Washington. He has published over 450 magazine articles and newspaper columns on Second Half lifestyle subjects. Bill’s book “The Official Second Half Handbook” is slated for publication in the 4th quarter of 2002. (You can email Bill to be notified when the book is released).

Bill was born in 1945 at the leading edge of the Baby Boom “power vector.” His special focuses are demographics, marketing, and envisioning original products and novel services for today and tomorrow’s Second Half consumers.